About Kristy A. Christensen

Kristy specializes in helping clients protect their brands and intellectual property, with a focus on trademarks and copyrights. She also advises financial institutions and businesses of every size on a variety of creditor law and construction law matters.

The Importance of Registering Your Trademarks

A unique business name, product name, or logo can give you a real advantage over the competition in the marketplace.  With continued promotion, consumers will see the name or logo and immediately understand that the related goods or services come from a trusted source – YOU! It is extremely important to safeguard that advantage by […]

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Understanding the Copyright “Works Made for Hire” Rule

Intellectual Property rights (including trademarks, copyrights, patents, trade secrets, and other proprietary or confidential information) are some of the most valuable and hard-earned assets that a company or entrepreneur has.  Protecting those rights is of the utmost importance and can be more complicated than you might expect, as the varying categories of Intellectual Property also […]

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The Importance of Trademark Infringement Searches

Many companies work very hard to develop a unique “brand” for their businesses through the prominent and consistent use of a business name, brand name, slogan, or logo that is easily identifiable as belonging to the company.  These words, phrases, or symbols are called trademarks, and they are very important because this is how consumers […]

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What You Say Is What You Get – Or Is It? (Amending Your Trademark’s Goods/Services Description to Match Evolving Technology)

Previously, after going through the long – and many times complicated – process of registering your business’s trademark with the United States Patent and Trademark Office (USPTO), changing the description of the goods or services that are covered by your federal trademark registration is usually completely prohibited. The only option a business had when it […]

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H-1B Visa Cap Season is Upon Us!

U.S. Citizenship and Immigration Services (USCIS) will accept new H-1B (Specialty Occupation) petitions subject to the annual quota for the fiscal year of 2020 beginning on April 1, 2019, and now is the time for interested employers to start preparing cap-subject H-1B petitions. Below are some basics about the H-1B visa, the annual quota, and […]

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Shall We Dance 2018

On October 27th, we were extremely excited and honored to attend the 11th annual Shall We Dance event benefitting the Sexual Assault Crisis Center-Fox Cities! The Sexual Assault Crisis Center has been providing counseling, advocacy, and education services to individuals affected by sexual trauma and their loved ones in our community for 40 years – and […]

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The Most Common Types of Work Visas (and When You’ll Need Them)

In today’s global economy, many U.S. businesses want to draw upon the diverse talents of an international workforce by hiring highly-skilled or highly-educated foreign nationals.  Or, some businesses need foreign workers when there are not enough U.S. workers who are able, willing, qualified, and available to do the work.  Likewise, there are many foreign nationals […]

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(Yet Another) Update to Wisconsin’s Landlord-Tenant Laws

(Yet Another) Update to Wisconsin’s Landlord-Tenant Laws There have been numerous changes to Wisconsin’s landlord-tenant laws over the past several years, many of which have been welcomed by landlords. Another set of changes, found in 2017 Wisconsin Act 317 went into effect yesterday. The Act provides further practical directives for the handling of certain issues that […]

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