Last week I wrote about Nike being sued for allegedly promoting their shoes and apparel as being eco-friendly, when they purportedly are not, a practice known as “greenwashing.” The plaintiff claims that some of Nike’s products are incorrectly marketed as “sustainable,” meaning they are made from recycled materials or fiber crops. Based on another legal […]
Like most Wisconsinites, I’m excited about the Brewers’ lead in the NL Central and hope they can make another long playoff run. I’m also pumped for Badger football to return and to see if they finish first in the Big Ten West Division, as predicted. At the same time, I can’t wait for the Packers’ […]
Many companies work very hard to develop a unique “brand” for their businesses through the prominent and consistent use of a business name, brand name, slogan, or logo that is easily identifiable as belonging to the company. These words, phrases, or symbols are called trademarks, and they are very important because this is how consumers […]
I went to the University of Wisconsin-Eau Claire for my undergraduate degree. I loved my four years at UWEC. Not only did I earn my degree in History which allowed me to go on to law school, but I also learned responsibility. Going off to college, for the first time I had to do my […]